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Approved Emails

Empower your reps with a personal and fully-compliant email channel. With Approved Email, your pharma and medtech marketing teams develop compliant content that sales and marketing share with contacts. You track every interaction with and within the email.

Video: How it works

The benefits of Rainmaker Approved Email

How Rainmaker Approved Email empowers your sales teams, strengthens HCP relationships, and provides data for continual improvement in sales and marketing.

Rep empowerment

Reps select from a library of pre-approved emails for always compliant and up-to-date communications and full GDPR compliance.

Personalized communication

Match content with HCP needs, ensuring a valuable customer experience that’s relevant and connected to other rep-driven engagements.

HCP relevance

Build a complete view of each individual HCP which reps can access from your company CRM or directly in their Rainmaker system.

Consent-driven contact

With Rainmaker Approved Email, you secure GDPR compliance, so HCPs only receive targeted information through the channel they prefer.

Customer journeys

Connect Approved Email with other Rainmaker channels for high value customer experiences that fully communicate your product story.

Market understanding

Use aggregated data from all customer interactions with Approved Email content to inform and drive your next sales and marketing cycle.

How it works

See how customer facing teams use Rainmaker Approved Email to engage HCPs in a personalized and fully compliant way – and how it can be a central part of a multichannel customer journey.

See how it works

Empowering customer teams

Enable reps to engage with confidence through approved GDPR-compliant emails. Track every interaction for insights that drive your next engagement. Connect to other channels for high value HCP experiences.

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Content creation
Brand teams develop approved email library

Engagement planning
Reps pick approved emails that match individual HCP needs

Customer interaction
HCPs engage with content generating data and insights

Customer journey
Connect to other channels for valuable customer experiences

Design customer journeys with approved email

Agnitio’s approved email solution works both as a standalone product and in combination with any channel in the Rainmaker ecosystem. Now you can precisely design the customer journey that meets your needs (and most excites your customers).

Combine with Rainmaker E-detailing

Approved email

Detailing meeting

Approved email

Get more from face-to-face engagements by preparing HCPs for the meeting and gathering insights to make each engagement more relevant. Then follow up with pre-prepared ‘deep dives’ into requested topics, linking to other resources.

Combine with Rainmaker Remote

Approved email

Detailing meeting

Approved email

Use Approved Email to book HCPs for remote meetings, provide login links, as well as preparing them for the online call. Follow up with further information or confirmation of HCP actions made during the call e.g. ordering samples or requesting patient information materials.

Combine with Personalized Websites

Approved email

Personalized website

Approved email

Link Approved Emails to Rainmaker’s Personalized Websites, which provide detailed information on specific topics. Sequence emails and websites to tell your product story or build in ‘triggers’ into each website to automatically generate topic-specific emails.

Combine with Rainmaker Webinars

Approved email

Rep-led HCP webinar

Approved email

Use Approved Email together with Rainmaker Webinars, which enables rep meetings with multiple HCP participants. Send invites, provide login links, and prepare them for the group call. Follow up with further information or links to other channels.

Mix channels for high value experiences

Use Approved Email to cement together multiple Rainmaker channels for rich and varied HCP experiences. Any combination is possible and easy to create, so different experiences can be offered to meet customer needs or your market segmentation.

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Remote call

Personalized website

Approved email follow-up

Approved email

Approved email

Approved email

Remote call for discussion

Remote call

Approved email follow-up

Personalized website

Approved email follow-up

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See what Rainmaker Approved Email can do for you

Contact us for a demonstration and the opportunity to try it for free