Webinar: Digital payer engagement

Maket access's hidden digital opportunity

We’ve partnered with Eyeforpharma and market access experts to explore new, impactful ways of approaching payers pre, during and post tender.


See how technology can enable better collection and communication of insights, and how digital tools can support the entire tender process. You’ll learn:

  • The current use of digital tools to enhance payer engagement 
  • The opportunity for a new wave of digital communications and platforms
  • The role of digital in successfully moving to an outcome-based market access system


  • Sachin Kamal, Vice President and Innovation Center Head (Pfizer)
  • Dr. Grace Jennings, Senior Scientific Advisor (National Institute for Health and Care Excellence)
  • Matt Portch, VP, Managed Markets (Sunovion Pharmaceutical)
  • Lars U. Diemer, CEO (Agnitio)
  • Mads Bjarni-Kornbech, VP, Marketing and Communications (Agnitio)
  • Paul Simms, Chairman (Eyeforpharma moderator)


Date of recording

Date: Tuesday, 4 December 2018
Duration: 1 hour

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