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Empowerment not disruption: applying technology for better treatment outcomes Communication as high-value service Will we ever see the day when healthcare communication is seen as just as important as the actual physical treatment? Ten years ago very few people would have thought so. Today, things are changing as we in the industry switch our focus… Continue Reading
White paper: how technology can improve patient outcomes Agnitio brought together delegates from AstraZeneca, UCB, Eli Lilly, Sanofi, Celesio, Diabetes UK, and Imperial College Health Partners, to brainstorm needs and parameters for using digital technology to improve patient outcomes. Download white paper Digital technology – The doctor’s friend or foe? Imagine if every doctor was… Continue Reading
Multichannel: which channels do you actually need? With ever-growing options, pharma and medical device companies are increasingly asking: “Which channels do we actually need?” It’s a very good question and one that deserves a serious answer. Focus on the result you want Understanding which channels you need, first requires knowing what you want to do. A mobile application,… Continue Reading
Video interviews: eyeforpharma Barcelona highlights What were the big topics at Barcelona 2017? The conference was bigger than ever this year, so it’s no surprise that there were multiple themes in play – but what most surprised or excited people? We caught delegate and speaker impressions on-camera while they were fresh. See Agnitio’s highlights We… Continue Reading
6 things that pharma wants Changing needs What pharma wants is changing. This is partly in response to an emerging landscape — one that has new players, new voices and where the roles of traditional decision makers are shifting. New needs also result from changing business models. Companies that are building themselves around patient centricity, or an outcomes-based… Continue Reading
What we heard at Eyeforpharma Barcelona 2017 An industry changing fast At Agnitio we always look forward to eyeforpharma’s Barcelona conference. It’s a great opportunity for us to share our vision for personalized HCP and patient engagement and present our latest communication technologies. And as usual we had a stand that spoke to the deeper… Continue Reading
New thinking needed to enable impactful patient engagement As consumer expectations grow fast, there is an increasing need for pharma to speed up the adoption of new technologies to take a central role around patient engagement. In this article John McCarthy from Astra Zeneca, Davidek Herron from Teva and Lars Diemer CEO of Agnitio share their views… Continue Reading
Infographic: changing patient needs The increasing focus of the life science industry on patient-centricity has raised the importance of understanding patient needs. See the infographic below which highlights the challenges and also opportunities in a changing healthcare environment. Follow us Share ShareTweetShare Related content Download Agnitio’s mini-report ‘6 things that patients wants’ Infographic: changing hcp… Continue Reading
Infographic: Changing HCP Needs See the big picture with our new infographic: Digital Communication in Healthcare. HCPs have new challenges, new needs and want to engage in new ways. It’s a quick way to see how fast things are changing. Follow us Share ShareTweetShare Related content Download Agnitio’s mini-report ‘6 things that doctors wants’ Recent… Continue Reading
Patient Empowerment and the Role of Technology Technology is playing a key role opening new avenues of support and enabling new ways of working with patients. In this video pharma experts share their views on how technology and digital communication tools can enable pharma to provide the support healthcare professionals need in their patient communications.… Continue Reading