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Category Archives: Digital marketing

Case study: Using virtual engagement to increase access to HCPs

Case study: Using virtual engagement to increase access to healthcare professionals     Virtual engagement is increasingly seen as the answer to a fundamental marketing problem: how to increase services levels for ever more demanding HCPs at a time when cost-per-engagement is rising, budgets remain fixed, and access overall is declining.   To show what’s… Continue Reading

Video: Critical issues for pharma marketing today

Video: Critical issues for pharma marketing today Hear from industry experts We’re never short of actions to take, targets to meet, or opportunities to grasp. But what should be right at the top of pharma marketing’s to-do list? To find out, we spoke with industry experts at eyeforpharma Barcelona 2018 for their views on the… Continue Reading

New e-book: Medtech and digital technology

New e-book: Medtech and digital technology We’re delighted to tell you that we’ve just published a new e-book – The hidden potential of digitization – that’s focused specifically on the needs of the medtech industry.   Reinvent clinical selling This report explores how technology can enable the new medtech commercial model that Boston Consulting Group… Continue Reading

Virtual engagement booklet

Booklet: How virtual engagement adds value to you and your customers With customer demands rising and face-to-face time diminishing, virtual (remote) engagement is one of the most promising ways to reach doctors. We have put together a booklet on virtual client engagement that outlines what it is, what it offers you and your customers, and… Continue Reading

Eyeforpharma Barcelona: The highlights

What we heard at eyeforpharma Barcelona 2018 Speaker highlights from the conference We’re happy to report that eyeforpharma Barcelona this year was – yet again – a wonderful mix of presentations, ideas, workshops, discussions, interviews and dialogues. It’s a credit to eyeforpharma that they continually pull off an event of this size each year. One… Continue Reading

Video: Rainmaker virtual engagement

Video: Rainmaker for virtual engagement Rainmaker Remote: Enable reps to support HCPs We have upgraded our Rainmaker Remote solution to solve communication challenges and meet HCPs’ need for meetings and information access in a flexible and personal way. With Remote, HCPs can be reached when, where and how it suits them – making it easier… Continue Reading

Interview: Lars Diemer on the new possibilities of virtual engagement

Interview: Lars Diemer on the new possibilities of virtual engagement We interviewed our CEO, Lars Diemer, about Agnitio’s update to Rainmaker Remote and also the wider potential of ‘virtual engagement’ technologies. While there are many technologies that have promised real change, this one seems to be an immediate hit with both life science companies and… Continue Reading

Video: Rainmaker for clinical trials

Video: Rainmaker for Clinical Trials E-learning solution for clinical trials Agnitio’s Rainmaker software provides a state-of-the-art digital platform, that can be used in all phases of a clinical trial. By digitising your clinical trials, you’ll cost effectively enhance the user experience, data tracking and document versioning.   Watch the video to see how it works… Continue Reading

Infographic: What great digital pharma marketing looks like in 2018

Infographic: What great digital pharma marketing looks like in 2018 In 2018, we’re certain that there’ll be a continued focus on improving the customer experience. Technology is an important element of getting that right, but there are other factors too. We’ve defined 10 areas to consider in 2018 to accelerate growth. See the infographic Webinar:… Continue Reading

Make digital work – webinar highlights

Make digital work – webinar highlights With customer demands rising and face-to-face time diminishing, virtual engagement (also known as ‘remote’) is one of the most promising ways to reach doctors and provide value. It comprises a number of solutions that provide a ‘live’ experience at a distance – making it more convenient to healthcare professionals… Continue Reading